Ads Starter
For your first Google Ads campaign
$797£625/month + ad spend
Suggested ad spend: $1,500+/monthSuggested ad spend: £1,200+/month
- 1 Google Search campaign
- Call tracking
- 1 landing page
- Negative keyword management
- Monthly report
Google Ads for Charlotte plumbers & HVAC companies
Google Ads for plumbers in Charlotte, NC.
Google Ads for Charlotte-area plumbers and HVAC companies: reach new homeowners fast, target NC and SC suburbs and track every call to a booked job.
Calls within days of launch
Reporting on booked jobs
Search AdsFor urgent, high-value jobs
LSALocal Services Ads where available
TargetedOnly the Charlotte areas you serve
TrackedEvery call back to its keyword
Trusted by plumbing & HVAC companies across the USA & UKTrusted by plumbing & heating companies
Google Ads in Charlotte
Campaigns built for the Charlotte market.
Weather, competition and geography change how ads perform around Charlotte. Here’s how we set your campaigns up for it.
Reach newcomers fast
New residents need a plumber before they have one. Ads put you in front of them while your SEO builds.
NC and SC targeting
Target Charlotte, the NC suburbs and SC towns like Fort Mill separately, with a budget for each.
Online booking
Ads that lead to online booking suit busy families who’d rather not call.
Booked-job tracking
Every call and form is tracked to the ad that produced it, so budget goes to what books jobs.
Areas we build pages for
Ads that show only where you work around Charlotte
We target the suburbs, zip codes or radius you serve, and can bid more in the areas where your best jobs come from.
ConcordHuntersvilleMatthewsMooresvilleCorneliusGastoniaMint HillFort Mill
What’s included
Campaigns built to book jobs
Every piece is set up so ad spend turns into calls, and calls turn into jobs on your schedule.
Search ads for high-value jobs
Water heater, furnace, emergency and leak searches, only where you work around Charlotte.
Local Services Ads
Where available, appear at the very top with a verification badge and pay per lead instead of per click.
Dedicated landing pages
Fast, focused pages for each service with tap-to-call, reviews and a short form.
Call & lead tracking
Every call and form is tracked to the campaign and keyword that produced it.
Missed-call text back
Missed callers get an instant text, and form leads get automatic SMS follow-up.
Wasted-spend control
We block irrelevant searches and keep refining negative keywords every week.
Scheduling & targeting
Ads run in the areas you serve, at the hours your team can answer and dispatch.
CRM & booking
Leads flow into a simple CRM with automated follow-up and online appointment booking.
Booked-jobs reporting
Monthly calls, qualified leads, cost per lead and booked jobs, so you see your return.
How it works
From strategy call to ringing phones
We handle the setup and management. You and your team answer the phone and do the work.
01 · PLAN
Strategy & budget
We map your service area around Charlotte, target jobs and a starting budget that fits your market.
02 · BUILD
Campaigns & pages
Campaigns, landing pages, call tracking and follow-up are built and tested.
03 · LAUNCH
Go live
Search ads usually start producing calls within days of launch.
04 · OPTIMIZE
Tune & report
Keywords, bids and schedules are refined continually, with a monthly booked-jobs report.
Most agencies sell
“We’ll run Google Ads for your plumbing business.”
We sell
“We fill your techs’ schedule with qualified Charlotte plumbing and heating jobs.”
Google Ads plans · prices in USDGoogle Ads plans · prices in GBP
Pick the engine that fits your business
Ad spend is paid directly to Google. Lead guarantees are subject to the agreed ad spend and service area.
MAIN OFFER
Water Heater & HVAC Booking EngineBoiler & Heating Booking Engine
For water heater, heating & HVAC companiesFor boiler, heating & plumbing companies
$1,600–$2,500£1,250–£1,950/month + ad spend
Guarantee: 8–15 qualified water heater/HVAC leads per monthGuarantee: 8–15 qualified boiler/heating leads per month
- Google Ads
- Google Business Profile optimization
- Landing page
- Call tracking & lead tracking
- CRM & automated follow-up
- Monthly reporting
Subject to agreed ad spend and service area.
Tech Schedule Filler
For emergency plumbers & HVAC techsFor emergency plumbers & heating engineers
from $1,900£1,495/month + ad spend
Guarantee: 10+ qualified booked jobs/leads per month
- Google Search
- Local search optimization
- Call tracking
- Missed-call follow-up
- SMS follow-up
- Appointment booking
Campaigns we run
Ads built around high-value jobs
Typical job values (USD)Typical job values (GBP)
01
Water Heater Install & Replacement
$1,900–$4,500+
02
HVAC & Heating Installation
$2,500–$9,000+
03
Emergency Plumbing
$190–$760+
04
Water Heater & HVAC Repair
$130–$640+
05
Commercial Plumbing & Heating
$1,300–$25,000+
Top US metros:
New YorkLos AngelesChicagoHoustonDallasPhoenixAtlantaDenverSeattleMiamiPhiladelphiaCharlotte01
Boiler Installation & Replacement
£2,000–£4,500+
02
Central Heating & Radiators
£1,500–£6,000+
03
Emergency Plumbing
£90–£350+
04
Boiler Repair & Servicing
£80–£400+
05
Commercial Plumbing & Heating
£1,000–£20,000+
Top UK cities:
LondonBirminghamManchesterLeedsGlasgowLiverpoolBristolSheffieldEdinburghNewcastleNottinghamCardiffResults
Booked Jobs, Not Vanity Metrics
Case study · Water heater installer
+212%
water heater leads in 90 days
“Our old site got maybe three calls a week. Within four months we had to hire another tech to keep up.”
Case study · Emergency plumber
$31
cost per lead on Google Ads
Testimonials
What Our Clients Say
★★★★★
“We were paying for clicks that never turned into calls. Now every lead is tracked and our techs are booked out two weeks ahead.”
M
Mike R.Owner · Plumbing & HVAC, Dallas TX
★★★★★
“The missed-call text back alone paid for itself in the first month. We stopped losing emergency jobs to the next guy on Google.”
S
Sarah K.Co-owner · Emergency Plumbing, Phoenix AZ
★★★★★
“Water heater replacements went from a few a month to our biggest revenue line. The monthly report shows exactly where every job came from.”
J
James T.Owner · Water Heater Specialists, Atlanta GA
Nearby cities
Google Ads for plumbers near Charlotte
FAQ
Charlotte Google Ads questions
Still have questions? Book a free strategy call and we’ll answer them for your business and service area.
Can my ads cover South Carolina suburbs?
Yes, if you serve them. We can target Fort Mill, Rock Hill and other SC areas alongside your NC service area.
Should a growing company start with ads or SEO?
Ads bring calls within days, while SEO takes months. Many growing companies start with ads and add SEO for long-term growth.
How much does Google Ads management cost in Charlotte?
Our prices are the same in every city: Ads Starter $797/month + ad spend; Water Heater & HVAC Booking Engine $1,600–$2,500/month + ad spend; Tech Schedule Filler from $1,900/month + ad spend. Compare plans.
Our prices are the same in every city: Ads Starter £625/month + ad spend; Boiler & Heating Booking Engine £1,250–£1,950/month + ad spend; Tech Schedule Filler from £1,495/month + ad spend. Compare plans.
Can my ads target Concord, Huntersville and other suburbs?
Yes. We target the suburbs, zip codes or radius you serve around Charlotte, and can set different budgets or bids for each area.
Do you need to be in Charlotte to work with me?
No. We work remotely with plumbing and HVAC companies across the USA. Everything happens by video call, phone and email, and we learn your service area on the strategy call.
More ways we help
More for Charlotte plumbers
Get a free Google Ads plan
Tell us about your business and service area around Charlotte, and we’ll show you how we’d set up your campaigns and what budget makes sense.
Prefer email? Write to support@plumbingsitedesign.com